Blog Archives

25 TV Adverts

Collection of TV Adverts

 

Apple: Misunderstood

December 2013.

 

Cadbury: The Not-So-Secret Secret

February 2013.

 

Cadbury: Savour

January 2014.

 

Deep RiverRock: Café

April 2013.

 

Dulux: Colour Prohibition (#ChangeYourStory)

February 2014.

 

Dulux: Paint Mixing (#ChangeYourStory)

May 2014.

 

Eircom: Sleeveface

January 2011.

 

General Election (GE): Childlike Imagination

February 2014.

 

Google: Nexus 5 – I Do

November 2013.

 

Ikea: Bed for Life

April 2013.

 

John Lewis: The Bear and The Hare

November 2014.

 

Lindt: Lost (feat. Roger Federer)

August 2012.

 

Lucozade: Powered by Glucose (Dan in Ireland)

April 2013.

 

McDonald’s: Baby

April 2010.

 

Microsoft: Don’t Fight (Windows Phone)

April 2013.

 

National Lottery: Rainbow

August 2010.

 

Nike: Possibilities

August 2013.

 

Nissan: Polar Bear

May 2012.

 

No Nonsense Insurance: Zombie

February 2009.

 

Otto: Cactus

April 2013.

 

Renault: Afford to Live Again

January 2013.

 

Schweppes: John Cleese / James Bond

January 1990.

 

Sky: Fibre Broadband (feat. Al Pacino)

June 2013.

 

Volkswagen: The Force

February 2011.

 

Volkswagen: Tall Girl

April 2013.

 

 

 

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Film Poster Analysis

I think reading – or, to look at it another way, comprehending – visual texts is a fundamental aspect to students’ social literacy both in Junior and Senior Cycle.

However, from my experience there is a certain stipulation on visual texts as being more ‘suitable’ for Ordinary Level or ‘less able’ English students at both Junior and Senior Cycle: there is no option in Junior Cert Higher Level to study film while there is in Ordinary Level, and, similarly, there isn’t an option to study a film as a single text at Leaving Cert at either Higher or Ordinary level – only as a comparative text. Needless to say, I was delighted when I saw that films were part of the textual choice in the new English specification!

This is a lesson aimed at engaging students with analysis of visual texts – in this case, a batch of film posters I had printed on poster-quality A3 sheets. One could also further this lesson to make it based more on advertising in print, TV advertising, and so on.

Students were presented with their worksheet and were assigned to pairs.

They were given one of these A3 sheets (there were 2 film posters to a sheet) and discussed the poster and their answers before agreeing on what to write.

DSCN30581b

Advertising: TV Adverts

This (very enjoyable) lesson was part of a scheme of lessons related to printed visual texts, media studies and advertisements.

We used this worksheet (the class were familiar with the key words related to the topic before the lesson), and each video was played twice.

Even though I did this with a group of first years, it could be easily be tailored, for example, for use with a group of third years or with an LCA English and Communications group.

1. Daz Episode 31

 

2. Daz Episode 17

 

3. Hair Product Advert

 

4. US Presidential campaign advert

 

5. EastEnders Advert

 

6. John Cleese endorsement

 

7. Advert with waitress